Poland’s 2025 Campaign to Deter Migrants at Belarus Border

Introduction: Poland Takes a Stand on Migration

Poland is rolling out a bold information campaign in 2025 to stop migrants from attempting to cross into the European Union via its border with Belarus. Announced by Prime Minister Donald Tusk on Friday, April 04, the initiative targets seven countries amid escalating tensions with Belarus and Russia, accused of orchestrating a hybrid attack on the EU.

The Campaign: Sealing the Border

Tusk revealed plans on X to launch the campaign in nations with high numbers of migrants attempting illegal crossings, though he didn’t name them. In May 2024, he pointed to Somalia, Eritrea, Yemen, and Ethiopia as sources where Russia allegedly recruits migrants, flying them to Moscow and then Belarus. “Our message will be simple: the Polish border is sealed,” Tusk stated, warning against trusting smugglers, Belarusian leader Alexander Lukashenko, or Russian President Vladimir Putin (Polish Government).

Background: Hybrid Warfare and Border Fortifications

Warsaw claims Belarus and Russia are pushing migrants toward Poland to destabilize the EU—a charge both nations deny. In response, Poland erected a 5-meter-high metal fence along 186 kilometers of its Belarus border in 2022, complete with cameras and sensors. Last week’s suspension of asylum rights further tightened control, drawing criticism from human rights groups but reinforcing Poland’s stance against irregular migration.

Poland’s fortified border with Belarus in 2025

Tusk’s Message: Don’t Be Fooled

“They are lying to you when they say this is the way to Europe,” Tusk emphasized, aiming to dismantle the narrative peddled by smugglers and Minsk. The campaign seeks to reach potential migrants before they embark, highlighting the futility of the journey and Poland’s fortified defenses. It’s a proactive step in what Tusk calls a broader defense against hybrid warfare.

What’s Next for Poland and the EU?

As Poland doubles down on border security, the EU watches closely. The campaign’s success could shape migration policies across the bloc, especially if it curbs crossings. With tensions simmering between Warsaw, Minsk, and Moscow, 2025 may test the limits of Poland’s resolve—and the EU’s unity—against external pressures.

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